Leslie Porterfield

When you plan to launch a new beauty product, your foremost concern is to release a product that works and keeps consumers coming back to your store. However, a good product can be easily overshadowed by poor packaging. For your beauty brand to get ahead of others in a space where so many brands are […]

No business is immune to experiencing disruptions in its day-to-day operations. This could come in the form of a natural disaster affecting lives, man-made interruptions, or even cyber-attacks threatening to steal the company’s valuable data in exchange for substantial monetary gain. Disasters strike when people least expect it; most of the time, they won’t have

Most days at the office are routine. People come in the morning and settle in their workstations. They’ll head to the pantry to get coffee and proceed to accomplish their tasks until it’s time to head out for lunch. Once they get back, they’ll finish their remaining tasks or attend meetings until it’s time to

Anyone probably saw this phenomenon: people aren’t retiring at the traditional retirement age because they don’t have enough in their savings and investment portfolio. Simply put, they cannot afford to retire. Once employees hit their late 50s, they should be winding down. They should use their paid vacation leaves and put more money into their

After the COVID-19 pandemic, business owners need to focus on redesigning their office spaces to make them more conducive to the new normal lifestyle and workflow. While some companies will retain their virtual work arrangement despite the rollout of vaccinations, others will slowly explore the idea of going back to their physical office spaces where

Offices originally had the reputation of being drab and lifeless, but throughout the years, businesses have realized that making their workspace a lot more appealing has its merits. This has resulted in many offices becoming colorful, some even contain “fun features” like a pool table or arcade games. Some changes were proven to be highly

Communication is one of the most important aspects of any relationship, including business relationships. Just like in any significant relationship, one has to know when to speak and when to listen. Most relational woes are the products of poor communications. In this article, we will talk about the importance of listening actively in a sales

There are so many business models out there, and it can be hard to figure out which one is best for you. The service vs product debate has been around for decades now! There are many advantages to each type of business model, but there are also some disadvantages to consider before choosing which one is right